Launching My Family’s New Company and Brand Very Soon!
I’ll be launching my Family’s new company and brand very soon! We are super excited to get it off the ground! Stay tunned… Join our email list to be the first to know, and become a VIP! * CLICK HERE TO JOIN * 0 You can follow Wild Groves here: FACEBOOK – Wild Groves INSTAGRAM – @wildgroves […]
OF7 – Olio Nuovo Tasting and Marketing Lesson with Lindsay Olives (Bell Carter) – from Corning CA
Tasting Lindsay Olives’ 2015 Olio Nuovo – from Corning California In this episode of the Olive Fantastic Video Blog, I’m tasting Olio Nuovo from Lindsay Olives (Bell Carter), located in Corning California. We also receive a great marketing lesson in packaging and branding. They are from my hometown! Name: Extra Virgin Olive Oil (Olio Nuovo) Variety/Blend: 100% Manzanillo Date Harvested: October […]
Going to, and Prepping for: The FANCY FOOD SHOW
The Fancy Food Show is a critical step to take for every small gourmet food business looking to take themselves to the next level for both wholesale and retail sales. Summary: I’m asked all the time if the Fancy Food Show is an event worth attending and having a booth at, mostly because it’s so […]
Future Posts to Look For!
Tasting – Olio Nuovo – from several producers all over CA. Prepping for the 2016 Winter Fancy Food Show – now is the time! Tasting olive oil 101, a two-part series with videos and tips from professionals.
Make Something Normal… Great, and do it Well!
Taking something normal, and making it something special! I was inspired by this…simple artistry, and very creative (not something you see every day or at Starbucks). It did take a few extra minutes, but I as a customer, enjoyed my coffee even more so with this (put a smile on my face) and it was […]
Presentation on the Shelf – Hugely Important = More $ in your Pocket
One hugely important visual aspect of branding, and for gourmet food products on the grocery store shelf, in particular, is the product’s presentation. This should really be a simple concept for every gourmet food company to understand and execute, because you (more than often) are demanding that the consumer pay more for your product, over the […]
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