consulting for olive oil Archives | OLIVE FANTASTIC

Tag : consulting for olive oil

OF1 – How to taste extra virgin olive oil – the 4 x S’s – Swirl, Sniff, Slirp, Swallow – with Dewey – Episode #1 img

OF1 – How to taste extra virgin olive oil – the 4 x S’s – Swirl, Sniff, Slirp, Swallow – with Dewey – Episode #1

Date: December 11, 2015

In this video I teach you how to taste extra virgin olive oil by using the “Four S’s” process. – The Video Blog of Olive Fantastic – I would love to have everyone learn how to taste olive oil because it’s a product we consume and use in our cooking every day.  In this video […]


Presentation on the Shelf – Hugely Important = More $ in your Pocket img

Presentation on the Shelf – Hugely Important = More $ in your Pocket

Date: October 09, 2015

One hugely important visual aspect of branding, and for gourmet food products on the grocery store shelf, in particular, is the product’s presentation. This should really be a simple concept for every gourmet food company to understand and execute, because you (more than often) are demanding that the consumer pay more for your product, over the […]


An update on the 2015 olive harvest in California img

An update on the 2015 olive harvest in California

Date: September 17, 2015

[wpvideo whfJ8twC]   An update on the 2015 olive harvest in California with Dewey of Olive Fantastic​:  “It’s early, I’m talking 2-3 weeks early, and fruit is ripening quickly in some areas of California.  Growers and millers should be planning now, and keep a close eye on fruit, because I have a feeling it’s going […]


How polyphenols from extra virgin olive oil will extend your life – protecting your cardiovascular system img

How polyphenols from extra virgin olive oil will extend your life – protecting your cardiovascular system

Date: September 15, 2015

“The health benefits of extra virgin olive oil are extraordinary and life changing – you should be consuming it daily!” You can simply Google the “Health benefits of Olive Oil,” and you’ll see there are endless amounts of information about how great olive oil is for you…and it is. The reason olive oil is so […]


My Story img

My Story

Date: September 11, 2015

Olive Fantastic is my first blog, and I’m proud of it. Although, I started my olive oil / gourmet food career nearly 10 years ago with a company I left to pursue greater opportunities, and a better life.  My first experience in the gourmet food world started with Lucero Olive Oil. The idea for the company literally […]


I love talking olive oil, please feel free to contact me via email or phone. Here is my contact information:

Dewey Lucero
Olive Fantastic
9385 Old State Hwy, Unit #4
Newcastle, CA 95658
Phone: 530-514-4006
Fax: 4215 4879 125
Email: dewey@olivefantastic.com