Tasting – Olio Nuovo – from several producers all over CA. Prepping for the 2016 Winter Fancy Food Show – now is the time! Tasting olive oil 101, a two-part series with videos and tips from professionals.
Taking something normal, and making it something special! I was inspired by this…simple artistry, and very creative (not something you see every day or at Starbucks). It did take a few extra minutes, but I as a customer, enjoyed my coffee even more so with this (put a smile on my face) and it was […]
One hugely important visual aspect of branding, and for gourmet food products on the grocery store shelf, in particular, is the product’s presentation. This should really be a simple concept for every gourmet food company to understand and execute, because you (more than often) are demanding that the consumer pay more for your product, over the […]
“Some are committed, others have choices.” The great dilemma for many long-time growers with “traditionally planted” olive varietals is this: Should my olives be sold for olive oil or table olives? Where can I make more money? This will be a shorter post, with a general over-view, and I’ll dive more in depth on this subject for […]
[wpvideo whfJ8twC] An update on the 2015 olive harvest in California with Dewey of Olive Fantastic: “It’s early, I’m talking 2-3 weeks early, and fruit is ripening quickly in some areas of California. Growers and millers should be planning now, and keep a close eye on fruit, because I have a feeling it’s going […]
“The health benefits of extra virgin olive oil are extraordinary and life changing – you should be consuming it daily!” You can simply Google the “Health benefits of Olive Oil,” and you’ll see there are endless amounts of information about how great olive oil is for you…and it is. The reason olive oil is so […]